The objectives of this research were 1. to study the concept, theory and the Buddhadhamma that promote organizational culture enhancing Buddhist ethical excellence, 2. to study the characteristics of organizational culture that promote the Buddhist ethical excellence of Buddhist University and 3. to propose the organizational cultural model for Buddhist ethical excellence of Buddhist University.
Research methodology was the qualitative method, collecting data from 25 key informants, purposefully selected with structured in-depth-interview by in-depth-interviewing Data were also collected from 9 participants in focus group discussion. Data from document, interview and related research were analyzed for empirical evidence. Data from key informants and participants in focus group discussion were analyzed according to critical methods consisting of 4 means; confirmation, denial, accept-reject and integrated data collection which were conducted altogether along with the research conduction.
Findings were as follows:
1. Concepts, theory and Buddhadhamma that promote
the organizational culture for Buddhist ethical excellence were that organizational culture was the value, norm, faith, tradition, concept and custom that were influential on behavior of members and groups in the organizations and the norm that members hold on to practice in daily life directly and indirectly. The values that members of the organizations promote culture for Buddhist ethical excellence into international organization.
Cultural factors of Buddhist University promoting Buddhist ethical excellence consisted of 4 factors. They were; obligation and participation, appropriately integrated adaptation, regularly Dhamma practice, appropriate vision and mission. Buddhist ethics for behavior, working and living together of organizational members were the Buddhadhamma that have been applied with modern principles and become the ethical practice of personnel inducing faith and practical guideline that could be concluded in the principle of Sila, precepts, Samadhi, concentration and Panna, wisdom.
2. Buddhist ethical characteristics of Buddhist University were that members abided by the University values. The members had Sila, Samadhi and Panna. The leaders had values leading the personnel to work and live together. The basic Buddhist ethics were that the members should process 10 virtual acts, the high virtue was eightfold path. Members practiced Dhamma that was integrated with modern science regularly for Buddhist ethical excellence. Personnel had obligation, co-existence, principles for working together. Organization transferred strength, working together culture by Tisikkha, loving kindness that are the organizational culture of Mahachulalongkornrajavidhyalaya with 4 missions; producing graduates with ethics and wisdom, research and development, human resource development, academic and Buddhism development, academic service to the society to disseminate Buddhism, mental, arts and culture reservation for Thais to be proud of being Thais and to use native and folk wisdom as the core base for effective national development .
3. The model of organizational culture for Buddhist ethical excellence of Buddhist University was that since the organization is the Buddhist University, the ethics and virtues are always components inside the organization. Buddhist ethics that can be synthesized into organizational culture based on Buddhadhamma in 3 layers; the basic layer is five precepts, middle layer is Gusalakammapadha 10, the virtual action, the high layer is eightfold path. The personnel value was Tisikkha; Sila, Samadhi and Panna for leaders, personnel, work, Buddhist ethical excellence, obligations, working together by Tisikkha, and to disseminate the organizational culture to the outside organization. Model activities of organizational leaders were by setting the good examples. Students at all levels and personnel practiced Dhamma regularly. The University has sighed the memorandum of understanding (MOU) with many educational institutes to study Buddhism. Mahachulalongkornrajavidhayalaya is international Buddhism center, hosting the international day of Vesak continuously for many years and cooperates with National Corruption Prevention to train, seminar and to create the transparency in the organizations.
